Canada Mortgage and Housing Corporation seeking PR firm for crisis, reputation management

After getting caught handing over the data of millions of people to think tanks, the CMHC is looking for public relations help.

Canada Mortgage and Housing Corporation seeking PR firm for crisis, reputation management
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The Liberal government's Canada Mortgage and Housing Corporation (CMHC) has posted an request for proposal in order to “select a PR Agency of Record to provide strategic communications services.”

According to the request:

CMHC has not had a Public Relations agency of record in the last several years. In recent years, CMHC has managed the large majority of its communications strategies and public relations initiatives internally. Recently, CMHC has seen a consistent increase in communications projects and, therefore, requires external support services to deliver on future initiatives.

The successful applicant should be able to provide crisis communication, reputation management, media training, speech writing and working with senior government officials.

You can view an archived version of the request here.

In November 2021, Rebel News reported that CMHC handed over the credit scores, personal incoming data, addresses and household debt load of nine million Canadians to researchers, think tanks and policy wonks, and we filed access to information requests to find out more.

A month later, the Royal Bank of Canada rejected our application for a mortgage on a new Calgary office because of our politics — they admitted it on the phone.

So Rebel News decided we should buy the property outright. To help us with that goal, and to hear for yourself what RBC told us, please click here.

You can view the archived version of the request for proposal here.

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