Trudeau government to boost CBC funding amid declining ad sales
While a majority of MPs on the Commons Heritage Committee supported additional funding in their 2024 report, Conservative MPs called for defunding the CBC in a dissenting report, citing concerns over fairness and competition in the industry.
The federal government is set to inject millions more into CBC-TV, pushing its annual subsidy close to $2 billion, to compensate for plummeting ad revenues.
A Department of Canadian Heritage briefing note first reported by Blacklock's reveals plans to reduce the broadcaster’s reliance on private advertising.
DOCUMENT: @CdnHeritage will compensate #CBC for TV ads they can't sell, pushing @CBC annual parliamentary grant near $2B: "It's a softer TV advertising market." https://t.co/6yScqkdlcB @KevinDesjardins pic.twitter.com/DjglWBBavx
— Blacklock's Reporter (@mindingottawa) January 20, 2025
The move could raise the Crown broadcaster’s total annual subsidy to nearly $2 billion, up from the current $1.4 billion.
MUST WATCH: @kris_sims of @taxpayerDOTcom scorches the CBC at the Heritage Committee:
— Sheila Gunn Reid (@SheilaGunnReid) December 2, 2024
"We are here to speak for 1000s of hardworking taxpayers who want to defund the CBC."
"Nearly nobody is watching it and journalists should not be paid by the govt." pic.twitter.com/i5JMCSs3qR
The September 29 briefing note, Advisory Committee On The Future Of CBC, included a plan to eliminate ads during news and public affairs programming.
ROASTED> Conservative MP Jamil Jivani to CEO of CBC Catherine Tait:
— Sheila Gunn Reid (@SheilaGunnReid) October 21, 2024
"The big, beautiful, growing movement to defund the CBC is not a purely political movement, but is a matter of taxpayer accountability." pic.twitter.com/OHHgHlVmyt
CBC’s advertising revenue from English-language television dropped 10 percent to $194.7 million in 2023. CBC Radio generates no revenue from ads.
CTF's @kris_sims explains that the big beautiful nationwide movement to defund the CBC is gaining momentum and it's thanks to the CBC. pic.twitter.com/g5EXdiMZjD
— Sheila Gunn Reid (@SheilaGunnReid) December 2, 2024
“The CBC is a pillar of Canada’s creative economy,” according to the Heritage Ministry. “This government is committed to ensuring the sustainability of the CBC.”
Parliament must “provide a substantial lasting increase” in funding for @CBC in addition to annual $1.4 billon, says Commons heritage committee report.
— Holly Doan (@hollyanndoan) December 16, 2024
Conservatives in ‘Dissenting Report’ said CBC should be defunded.https://t.co/qnCJJXxRrF #cdnmedia pic.twitter.com/ozGHGbjlLb
While a majority of MPs on the Commons Heritage Committee supported additional funding in their 2024 report, Conservative MPs called for defunding the CBC in a dissenting report, citing concerns over fairness and competition in the industry.

Sheila Gunn Reid
Chief Reporter
Sheila Gunn Reid is the Alberta Bureau Chief for Rebel News and host of the weekly The Gunn Show with Sheila Gunn Reid. She's a mother of three, conservative activist, and the author of best-selling books including Stop Notley.

COMMENTS
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Bruce Atchison commented 2025-01-20 21:13:14 -0500CBC is a millstone, not a pillar. And the crap they broadcast is mostly unwanted by us taxpayers. It’s time to defund it. That $1.4-billion could rebuild our military and help veterans. And there’s so much more that a Poilievre government will do to eradicate waste.
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Bernhard Jatzeck commented 2025-01-20 20:27:22 -0500Typical Liberals: flogging a dead horse even more in the hopes that it might start running.